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The Real Challenges Women-Led Businesses Face — A Story Told Through Tiendaa (तियांदा) By Eisha Sethi, Founder of Tiendaa

December 2, 2025 by digitalprindia

Although women entrepreneurs in India are rewriting the rules of business, their journey is still marked by barriers and battles the world rarely sees. With a Master’s in Physical Therapy and an MBA, I refused to fit into one identity & took the unconventional route into branding, writing, and eventually entrepreneurship — choosing passion over predictability. In 2022, … [Read more...] about The Real Challenges Women-Led Businesses Face — A Story Told Through Tiendaa (तियांदा) By Eisha Sethi, Founder of Tiendaa

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